Current Buyer & Seller Perks in the Housing Market

Dan May • August 12, 2020

Current Buyer & Seller Perks in the Housing Market

A man and a woman are giving each other a high five in an office.
Today’s housing market is making a truly impressive turnaround, and it’s also setting up some outstanding opportunities for buyers and sellers. Whether you’re thinking of buying or selling a home this year, there are perks today that are rarely available, and definitely worth looking into. Here are the top two.

The Biggest Perk for Buyers: Low Mortgage Rates

The most impressive buyer incentive today is the average mortgage interest rate. Just last week, mortgage rates hit an all-time low for the eighth time this year. The 30-year fixed-rate is now averaging 2.88%, the lowest rate in the survey’s history, which dates back to 1971 (See graph below):
A graph showing the mortgage rates since 1971

This is a huge advantage for buyers. To put it in perspective, it means that today you can get a lower rate than any of the past two generations of homebuyers in your family if you decide to purchase at this time.

In addition, the National Mortgage News notes how today’s buyers have increasing purchasing power due to these low mortgage rates:



“Purchasing power rose 10% year-over-year...With interest rates hitting record lows, buyers were able to afford $32,000 "more house" as of July 23 than they could the year before with the same monthly payment.”

This is a great perk for buyers who are hoping to potentially get more for their money in a home, something many are considering today as they re-evaluate the amount of space they ideally need for their families. It is an opportunity not seen in 50 years, and one not to be missed if the time is right for you to buy a home.



The Biggest Perk for Sellers: Low Inventory



Today, there are simply not enough houses on the market for the number of buyers looking to purchase them. According to the National Association of Realtors (NAR):



“Total housing inventory at the end of June totaled 1.57 million units, up 1.3% from May, but still down 18.2% from one year ago (1.92 million).”

The red bars in the graph below indicate that the inventory of homes coming into the market continues to decline. It was low as we entered the pandemic and has reduced even further this year. Houses today are selling faster than they’re being listed, and that’s creating an even greater supply shortage (See graph below):



A graph showing the year over year inventory levels

The lack of inventory has been a challenging situation for a while now, and with low mortgage rates fueling buyer demand, inventory is even harder for buyers to find today. Buyers are eager to purchase, and because of the shortage of homes available, they’re encountering more bidding wars. This is one of the factors keeping home prices strong, an advantage for sellers. Lawrence Yun, Chief Economist for NAR notes that this trend may continue, too:



“Home prices rose during the lockdown and could rise even further due to heavy buyer competition and a significant shortage of supply.”

With low inventory and high buyer demand, homeowners can potentially earn an increasing profit on their houses and sell them quickly in this sizzling summer market.



Bottom Line



Whether you’re thinking about buying or selling at home, there are some key perks available right now. Let’s connect today to discuss how they may play to your advantage in our local market.





By Dan May February 12, 2026
Westside Sellers: Why Early Planning Matters More Than Early Listing For homeowners considering a sale this year, February is less about listing immediately—and more about strategic positioning . Sellers who start planning early often benefit from a clear pricing and marketing road map—learn more about our Seller services on the Westside . On the Westside of Los Angeles, homes that perform best in spring are rarely last-minute decisions. They’re the result of thoughtful planning that begins weeks—or even months—earlier.
By Dan May January 22, 2026
What Beverlywood Home Sales Show Over Time Each January, I step back and look at what actually happened in our local real estate market — not forecasts or headlines, but real, closed sales. Over more than a decade of reviewing this data, one pattern has stood out: the number of homes sold each year remains relatively consistent, while prices steadily rise. This January snapshot looks first at Beverlywood as a whole, then drills down into three key sub-markets where I have long-standing experience and market share: Beverlywood HOA, Castle Heights, and Reynier Village. All data referenced in the final version of this report are based on single-family home sales reported in the Combined LA/Westside MLS, using consistent boundaries year over year.
By KCM Crew January 12, 2026
Would-be homebuyers aren’t sitting on the sidelines because they don’t want to buy. They’re sitting out because they think they can’t.
By KCM Crew January 8, 2026
Wondering what to expect from the housing market in 2026? You’re not the only one.
By KCM Crew January 7, 2026
If you’re thinking about selling your house this year, you may be torn between two options.
By KCM Crew January 5, 2026
Finding the right home feels exciting – but being pre-approved for your loan is what makes it possible.
By KCM Crew January 1, 2026
Momentum is quietly building in the housing market.
West Lost Angeles sunset and fog
By Dan May December 31, 2025
A year-end look at Westside Los Angeles real estate trends, pricing insights, and planning tips for homeowners and buyers heading into the new year.
By KCM Crew December 31, 2025
If you’re trying to decide if you’re ready to become a homeowner in the next twelve months, there’s probably a lot on your mind.
More Posts